What’s Kickin’ Blog
Fran Kick, M.A. Educational Psychology, CSP

Culture of Distraction Demands More Slow Tech?

Matt Mullenweg, one of Business Week’s 25 Most Influential People on the Web, shared an insightful essay on the Culture of Distraction. Referencing a recent Joe Kraus presentation, Paul Graham’s Acceleration of Addictiveness, Neil Postman’s Amusing Ourselves to Death, Huxley’s Brave New World as well as Orwell’s 1984, Matt politely yet poignantly shares his concern: Is Silicon Valley creating products that are so engaging that they’re also incredibly distracting, to the detriment of creativity and productivity?

Ironically, Matt used the essay to also announce his company’s new comment push notification feature for iOS app-enabled devices such as iPhone, iPod Touch, and iPad. Hmmm? Now, while some might consider this a paradoxical juxtaposition – the ultimate of postmodern marketing – he still makes some insightful and important points to consider.

Microsoft’s commercial humorously makes the point that we just might need a phone to save us from our phones.

As paradoxically juxtaposed to Apple, who would have us stop the world to reflect on life–using an iPhone of course.

Slow-tech to save us from high-tech? Yin and yang might be the key to balancing what we do and how we do it. Kickin’ back a bit every now and then, so we can keep KICKin’ IT IN!

I believe that the biggest gift we can impart on our kids is the ability to be mindful – to pay attention to the things and to the people that are actually around them. In 10 years, that’s going to feel VERY VERY different than the norm.

—Joe Kraus, Partner at Google Ventures
  • By Fran Kick
  • |May 30, 2012
  • |0 Comments
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